πŸ† πŸ† WASME 2023 Best SEO Specialist

Run local SEO across every location β€” with one strategy.

10 locations or 1,000 β€” multi-location SEO means central content with local tokens, per-branch Geo-Grid tracking, and bulk citation pipelines. SmartPuja India ranks for 487 keywords top 3 across 21 cities. Dookan Europe: 205 keywords top 3 across 24 countries.

I won't sell you promises. Don't believe it. Prove it.
21SmartPuja cities
24Dookan countries
487Top-3 keywords
Per-branchGeo-Grid tracking

Why multi-location is different

Single-location playbooks don't scale to 10 stores.

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Each GBP needs unique work

Cookie-cutter content gets filtered by Google. Each location needs unique on-page work tied to its actual service area.

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Per-branch reporting is critical

Aggregate metrics hide weak branches. You need per-location Geo-Grid heatmaps to find the laggards.

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Citation building at scale

100 directories Γ— 20 locations = 2,000 submissions. Manual doesn't scale. Bulk pipelines required.

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Central content + local tokens

Master content templates that swap in location-specific tokens. Same brand voice, location-specific facts.

What you actually get

Everything in Single Site, multiplied across every location.

Per-branch GBP optimization, location-token content, per-location Geo-Grid heatmaps, central reporting, bulk citation pipelines.

Included

Per-location GBP optimization

Each branch GBP configured uniquely: hours, categories, services, photos, attributes β€” no cookie-cutter.

Included

Location-token content templates

Master page templates with %CITY%, %STATE%, %SERVICE% tokens. Same voice, location-specific facts.

Included

Per-branch Geo-Grid heatmaps

Local Falcon configured per branch. Weekly scans, branch-level SoLV reporting.

Included

Central reporting dashboard

Roll-up view across all locations. SoLV, GBP calls, directions, organic traffic β€” per-branch and chain-wide.

Included

Bulk citation pipelines

Submission tooling that handles 100+ directories Γ— 20+ locations. Quarterly re-audits at scale.

Included

Branch competitive intelligence

Per-location competitor tracking. The competitive set differs per branch β€” strategy adapts.

How I work

One strategy. Many branches. Per-location proof.

Multi-location SEO compounds across locations and time. The infrastructure built in month one supports every location for years.

01

Audit every branch

Geo-Grid baseline scan for each location. Per-branch GBP audit. Competitive set mapped for each city.

Week 1-2
02

Deploy infrastructure

Content templates with location tokens. Bulk citation pipelines. Central reporting dashboard configured.

Week 3-6
03

Branch-level optimization

Each location's GBP optimized uniquely. Local content shipped per branch. Citations submitted at scale.

Month 2-3
04

Per-branch iteration

Weak branches identified via Geo-Grid. Custom work shipped per laggard. Strong branches replicated.

Quarterly

Pricing

This service is part of every retainer.

Single Site $1,500/mo Β· Multi-Location $3,500/mo Β· Custom (Franchise/Agency). All retainers include the full 7-service stack with weekly Geo-Grid reporting.

See all 3 plans Get My Free Local Audit β†’

Straight answers

What people ask about multi-location seo.

How many locations can you handle?

SmartPuja India was 21 cities, Dookan Europe was 24 countries. I've shipped multi-location work up to 50+ locations. Beyond that, we'd structure as a franchise governance engagement with HQ-level reporting and per-territory delivery.

What about Yext and BrightLocal for citations?

I use BrightLocal for bulk citation pipelines and per-location reporting. Yext can work but the pricing isn't justified for most clients under 50 locations. I'll evaluate per-client and pick the right tooling.

How do I handle franchisees that want autonomy?

Franchise governance is its own service tier. HQ owns the master content templates and brand standards; franchisees get a managed-publishing interface to push local-specific updates. Each franchisee sees their per-branch Geo-Grid and reporting.

What if my locations have inconsistent NAP already?

Citation cleanup is the first 60 days. Each location gets an audit, conflicts and duplicates surface, NAP corrected at the source. Then the multi-location growth work begins on a clean foundation.

Is this $3,500/mo for any number of locations?

The $3,500 Multi-Location tier covers 2-50 locations. Above 50, we move to custom pricing under the Franchise/Agency tier. Either way, no annual lock-in.

Ready to scale

Stop fighting fires
at every branch.

I'll audit your multi-location footprint and surface the branches losing the most Maps Pack visibility. You'll see exactly where the work is hiding. Then decide if scale operations are the next move.

Get Free Audit β†’